{"id":132,"date":"2020-03-03T15:56:42","date_gmt":"2020-03-03T07:56:42","guid":{"rendered":"https:\/\/jeba.marketing\/?page_id=132"},"modified":"2020-04-08T17:43:06","modified_gmt":"2020-04-08T09:43:06","slug":"tues","status":"publish","type":"page","link":"https:\/\/jeba.marketing\/","title":{"rendered":"Tues"},"content":{"rendered":"

The Most Enticing Benefit-Driven <\/strong>Headline You Can Write Goes Here<\/h1>\n

Learn to be able to achieve this incredible goal\u2026 even if you have this [major objection]!<\/p>\n

This subheading should target a pain point<\/strong> that your online course can solve<\/h2>\n

The format for this section is known as PAS: Pain, Agitation, Solution.<\/a> Start by identifying your customer\u2019s pain<\/strong>. Show them that you understand their problem<\/em>.<\/p>\n

Don\u2019t rush to introduce your course, but instead be really specific <\/strong>when you describe exactly how it feels to have this problem. You want your reader to start nodding and thinking \u201cYes, that\u2019s exactly my problem!<\/p>\n

Once you\u2019ve really made the pain<\/em> clear, it\u2019s time to agitate it<\/strong>. Indulge in how this problem gets worse. Why is it frustrating? Why does it feel so awful? What is it that makes the problem so problematic?<\/p>\n

After a few short paragraphs, you should have your readers 100% focused on the issue and how bad it is.<\/p>\n

If you are writing a long-form sales page, this is the section that would grow the most. You could expand this into a blog post format, with a content pattern<\/a> that explores the customer\u2019s pain even further. Add images, icons, subheadings, quotes and more.<\/p>\n

If you\u2019ve written this section well, your visitors should be wanting a solution by the end of it. They\u2019ll be hoping that you\u2019re about to turn things around and relieve their pain for them.<\/p>\n

And you are\u2026<\/p>\n

Introduce Your Online Course Title<\/h2>\n

Here you want to write a short paragraph that quickly explains exactly what<\/em> your online course is and how it\u2019s the perfect solution to the problems you\u2019ve been talking about in the previous section. Keep it short, but provide the essential information they need to be able to make sense of what\u2019s coming. For example, make sure they know that it is an online<\/em> course designed to teach them how to achieve their goal<\/p>\n

Special offer! Enroll now and get a 35% discount !<\/span><\/strong><\/p>\n

Here\u2019s What You\u2019ll Get When You Sign Up<\/h3>\n

This paragraph here is to explain how your online course works. Tell them what exactly will happen after they sign up. Do they get access to all of it straight away? How much time will it take them to complete the course? What result will they get at the end?<\/p>\n

Huge Benefit 1<\/strong><\/h6>\n

Insert some text here that summarises this specific benefit that they can get from joining your course<\/p>\n

Huge Benefit 2<\/strong><\/h6>\n

Insert some text here that summarises this specific benefit that they can get from joining your course<\/p>\n

Huge Benefit 3<\/strong><\/h6>\n

Insert some text here that summarises this specific benefit that they can get from joining your course<\/p>\n

Huge Benefit 4<\/strong><\/h6>\n

Insert some text here that summarises this specific benefit that they can get from joining your course<\/p>\n

Here\u2019s what people are saying about the course<\/h3>\n

This paragraph is optional, but you might want to use it to introduce your upcoming testimonials. Since you\u2019ve just introduced your course, they should focus on how the course helped customers to obtain a huge benefit. <\/em>If you haven\u2019t got great testimonials yet, then check out our the secret to getting raving testimonials for your online course<\/a><\/p>\n

Marie Fisher<\/strong><\/strong><\/strong><\/p>\n

Developer<\/p>\n

Pull out a few key words for a testimonial title<\/strong><\/p>\n

Since these 3 testimonials are just after you\u2019ve introduced your course, they should focus on how the course helped customers to obtain a huge benefit.<\/em><\/p>\n

Carl Numan<\/strong><\/strong><\/strong><\/strong><\/p>\n

Hotel Manager<\/p>\n

Pull out a few key words for a testimonial title<\/strong><\/p>\n

Since these 3 testimonials are just after you\u2019ve introduced your course, they should focus on how the course helped customers to obtain a huge benefit.<\/em><\/p>\n

Gary Howard<\/strong><\/strong><\/strong><\/strong><\/strong><\/p>\n

Photographer<\/p>\n

Pull out a few key words for a testimonial title<\/strong><\/p>\n

Since these 3 testimonials are just after you\u2019ve introduced your course, they should focus on how the course helped customers to obtain a huge benefit.<\/em><\/p>\n

Show them what\u2019s in the course<\/h2>\n

Let your visitor know how many modules there are and what each one is about.<\/p>\n

1<\/strong><\/p>\n

Module 1: Title Of Module Here<\/strong><\/h6>\n

Explain exactly what this module will teach them, and use names of individual lessons if you can. You might want to include the number of lessons, the length of each lesson, or any other information. But make sure you focus on the benefits that the customer would get just by taking this module on it\u2019s own<\/p>\n

2<\/strong><\/p>\n

Module 2: Title Of Module Here<\/strong><\/h6>\n

Explain exactly what this module will teach them, and use names of individual lessons if you can. You might want to include the number of lessons, the length of each lesson, or any other information. But make sure you focus on the benefits that the customer would get just by taking this module on it\u2019s own<\/p>\n

3<\/strong><\/p>\n

Module 3: Title Of Module Here<\/strong><\/h6>\n

Explain exactly what this module will teach them, and use names of individual lessons if you can. You might want to include the number of lessons, the length of each lesson, or any other information. But make sure you focus on the benefits that the customer would get just by taking this module on it\u2019s own<\/p>\n

4<\/strong><\/p>\n

Module 4: Title Of Module Here<\/strong><\/h6>\n

Explain exactly what this module will teach them, and use names of individual lessons if you can. You might want to include the number of lessons, the length of each lesson, or any other information. But make sure you focus on the benefits that the customer would get just by taking this module on it\u2019s own<\/p>\n

Bonus<\/strong><\/h3>\n

Now it\u2019s time to introduce your Bonuses!<\/h3>\n

What else<\/em> is there in the course that you haven\u2019t explained in your modules above? Even if it\u2019s a regular part of your course, if you haven\u2019t mentioned it at all on your sales page yet, then it\u2019s time to introduce it in this section as a Bonus. If you\u2019re not sure what to put here, then check out our article on 6 great ways that you can increase the perceived value of your online course<\/a><\/p>\n

Bonus 1<\/strong><\/h5>\n
Title of your first bonus<\/strong><\/h6>\n

Tell them all about this other<\/span><\/em> great thing that they also get. Maybe it\u2019s access to a members-only facebook group or online forum. If so, tell them about it here!<\/p>\n

\n

Tell them why this bonus feature of your course is going to help them achieve even more<\/span><\/em> than what you\u2019ve already outlined in the modules above. 1-on-1 coaching calls, downloadable workbooks, cheat sheets\u2026 whatever it is, mention it in this section.<\/p>\n

Bonus 2<\/strong><\/h5>\n
Title of your second bonus<\/strong><\/h6>\n

Tell them all about this other<\/span><\/em> great thing that they also get. Maybe it\u2019s access to a members-only facebook group or online forum. If so, tell them about it here!<\/p>\n<\/p>\n

Tell them why this bonus feature of your course is going to help them achieve even more<\/span><\/em> than what you\u2019ve already outlined in the modules above. 1-on-1 coaching calls, downloadable workbooks, cheat sheets\u2026 whatever it is, mention it in this section.<\/p>\n

Bonus 3<\/strong><\/h5>\n
Title of your third bonus<\/strong><\/h6>\n

Tell them all about this other<\/span><\/em> great thing that they also get. Maybe it\u2019s access to a members-only facebook group or online forum. If so, tell them about it here!<\/p>\n

\n

Tell them why this bonus feature of your course is going to help them achieve even more<\/span><\/em> than what you\u2019ve already outlined in the modules above. 1-on-1 coaching calls, downloadable workbooks, cheat sheets\u2026 whatever it is, mention it in this section.<\/p>\n

About The Course Teacher,(Name Here)<\/strong><\/h2>\n

Write this section in third-person, meaning you should not use the words \u2018I\u2019 or \u2018We\u2019 or \u2018Me\u2019. Instead, talk about the course teacher objectively using ‘he’ or ‘she’ even if you are the teacher! It\u2019s time to show off your achievements and prove why you are the right person to be teaching this topic.<\/p>\n

\n

But just after you\u2019ve talked yourself up, make sure you end on a friendly note. You don\u2019t want to sound intimidating, you want to sound knowledgeable and friendly.<\/p>\n

\"\"<\/span>\"\"<\/span><\/p>\n

Here\u2019s what people are saying about the course instructor<\/h3>\n

These 3 testimonials are just after you\u2019ve introduced the teacher\/ instructor, so they should focus on how great the course teacher is and why they are worth trusting.<\/em> If you haven\u2019t got great testimonials yet, then check out our article on the secret to gettin\u200b\u200bg raving testimonials for your online course<\/a><\/p>\n

Christian Doe<\/strong><\/strong><\/p>\n

Architect<\/p>\n

Pull out a few key words for a testimonial title<\/strong><\/p>\n

These 3 testimonials are just after you\u2019ve introduced the teacher\/ instructor, so they should focus on how great the course teacher is and why they are worth trusting.<\/em><\/p>\n

Barbara Lane<\/strong><\/strong><\/strong><\/p>\n

Art Director<\/p>\n

Pull out a few key words for a testimonial title<\/strong><\/p>\n

These 3 testimonials are just after you\u2019ve introduced the teacher\/ instructor, so they should focus on how great the course teacher is and why they are worth trusting.<\/em><\/p>\n

Marie Jones<\/strong><\/strong><\/strong><\/strong><\/p>\n

Marketing Specialist<\/p>\n

Pull out a few key words for a testimonial title<\/strong><\/p>\n

These 3 testimonials are just after you\u2019ve introduced the teacher\/ instructor, so they should focus on how great the course teacher is and why they are worth trusting.<\/em><\/p>\n

Subheading About Why Your Course Is Valuable<\/h3>\n

This section is all about price anchoring<\/strong>. In a moment, your visitor will be seeing the price of your online course, so you want to begin talking about the value of your course in this section so that when they finally see the price, they feel that it is reasonable.<\/p>\n

This section is not required, but it is common on Sales Pages for online courses, especially if they are highly priced.<\/p>\n

If you do want to include this section, help the visitor by explaining how the alternate solutions to their problems can cost much, much more than your course.<\/p>\n

 Perhaps you want to tell them what it costs to get this equivalent teaching at university. Or perhaps you\u2019ll tell them how much you would charge for a few hours of private coaching. The goal is to give them something to gauge the upcoming price against.This section works best if you directly list monetary numbers, such as $5000. Anyone skimming the page will immediately stop when they see a dollar sign and read the text around it. When they realise this is not the course price, they\u2019ll keep scrolling until they do find the price and gauge it against the first number they saw.<\/p>\n

One Time Payment<\/span><\/span><\/a>3 m\u200bonth instalments<\/strong><\/span><\/span><\/a><\/p>\n

regular course<\/strong><\/h5>\n

One sentence summary of what they get<\/p>\n

$<\/p>\n

247<\/p>\n